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  4. Why Filtrete™ Brand
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Filtrete™ Filters

For over 30 years, Filtrete™ Filters have delivered cleaner air to millions of homes, becoming a leader in residential air filtration. As a result, Filtrete™ Brand is the most trusted brand* for HVAC filters on the market today.​

*Based on the 2024 Sago Brand Health Study

  • Filtrete MPR 1500 air filter on blue gradient background

    3M™ Proprietary Technology

    Click on the yellow circles to learn more.
    Click on the yellow circles to learn more.
 
 
 
 
 
 
Pleats
Blue tinted detail shot of Filtrete air filter pleats

More pleats mean more surface area to fill with unwanted particles.

Filter Media
Blue tinted detail shot of Filtrete air filter media

Filtrete Filter media is less than 15% fiber - the rest is air. The low density allows air to flow through and helps the filter load through the depth of the media, not just on the surface.

Electrostatic Charge

Most Filtrete Filters (those MPR 300 and above) are pleated with an electrostatic charge. The charge acts like a magnet to capture microscopic allergens and particles without restricting airflow.

MPR and MERV Ratings

The higher the MPR, the more microparticles your filter will help capture from the air (think pollen, pet dander, bacteria, and viruses.)

More familiar with MERV ratings? Learn more about how our filters stack up.

Family with pet dog breathing clearer even with dander. Everyone is happy video

Partnerships

Filtrete™ air filter, replacement filter and room air purifier side by side on a blue gradient background.

Let's find a personalized Filtrete™ Brand Solution.

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